AMY DAO for the New Independent Musician Economy

Name of Project / DAO / Company

AMY DAO the new Independent Musician Economy

Application type

DAO Formation and build out of dapp and services

Proposal overview

Becoming a musician is a journey fueled by passion and mired with frustration.
Much of the frustration for beginner musicians is in the disenfranchisement: The talent economy is broken and the social networks sell user data and influence.

500+ million musicians worldwide are already going through this journey that lasts a lifetime.
Considerable effort, time, and money is invested to at each step of this journey, generating
100+ Billion USD est. in worldwide annual transactions (to grow exponentially for online services)
Billions in transactions are generated, for passion, before anyone hits the stage

AMY creates a disruptive new financial & services market based on music, where all parties, Independent Musicians, Services, Investors & Fans, can reap the benefits as stakeholders,
unifying and tokenize value based art - in addition to all platform and services.

AMY is already 2 live platforms:

  • amy.network free social network for Musicians on Android, iOS and Web that facilitates musician & service connections, buy/sell Instruments & Gear, Create Events.
    Email list of 200K locations worldwide, user base of 100K and 20K locations.
  • studio.amy.network, freemium SaaS for Music Studios, Full financial & client management, Online booking, direct connection to musicians community.

We need help to build out the DAO and features to enable musicians, investors earning and savings:

Rights tokenization

  • Artist Tokenization
  • Music/Song tokenization
  • Music copyrights-backed NFTs
  • Licensing of Music NFTs
  • Any investors can buy fractional share of artist or songs future earnings and earn royalties

Exchange

  • NFT trading exchange of any tokenized asset
  • Creation of a sharing economy based on Music

Artist Launchpad

  • Engaging, perpetual award competitions
  • Community decides who becomes famous
  • Any investors can support artist directly
  • Any service can sponsor artists directly

Artists Services

  • Crypto Payments
  • Online Educations Services
  • Online Instruments & Gear Retail Services
  • Direct Artist Sponsorship by Services

SaaS Services

  • Saas platforms for Venues, Schools, Stores
  • Crypto Payments
  • Advertising and Marketing Services

Team

Riccardo Barbieri Torriani linkedin riccardo-barbieri-torriani-a5546447
Executive

Ramon Canales linkedin ramon-canales
Technology

Steve Mariani linkedin steve-mariani-5b824
Product & Operations

Nadia Staffini linkedin nadia-staffini-6165b235
Administrative & Financials

GitLab
gitlab . com / ioa /amy-token

Proposal ask

2,000,000.00 USD.

Justification

  • List item M1 to M2 - WP1: Project management and coordination

  • List item M3 to M6 - WP2: Promoting and supporting emerging talent
    â—‹ Systems Architecture & Strategies
    â—‹ Definition, design, architecture of Token, Tokenomics, DAO.
    â—‹ Definition of Marketing Plan/Strategy.
    â—‹ Staffing plans.

  • List item M7 to M13 - WP3: Developing, nurturing and training emerging talent
    â—‹ Development, Testing and Launch of Token, Tokenomics, DAO.
    â—‹ Begin of Implementation/Integrations of Tokenomics for specific use cases.
    â—‹ Marketing campaigns rollout.
    â—‹ Staffing for critical roles.

  • List item M14 to M20 - WP4: Communication and dissemination
    â—‹ continues Marketing/Communications campaigns
    â—‹ Earning by participation on the AMY platforms. Users that contribute to the AMY Network content, keeping it alive, earn rewards. From completing your profile to validating digital copyrights or resolving disputes on services that were provided, and many other actions will earn AMY Tokens.
    â—‹ Earnings and Exposure from Community Awards/Contests. AMY will organize frequent community events like challenges, festivals, and tournaments where the community can both participate and be the judge to assign awards.
    â—‹ Earnings from Tips. Tipping to demonstrate instant appreciation. Fans and other musicians can demonstrate appreciation
    and validation for a work of art or a performance through instant tipping with AMY tokens.
    â—‹ Earning from Sponsors/Patrons. Just like Patreon.com, only the artist gets to keep a lot more of the gift/reward as the AMY
    platform would take a minimal fraction of the fees compared to Patreon.com

  • List item M21 - M24 - WP5: DAO Ownership Transfer.

Metrics for success

Number of users. Today 100K worldwide.
Number of services. Today 20K worldwide.
Number of Investors.
Avg. Session.
Volume of Transactions handled.
Avg. Musician Earnings.
Avg. Musician Savings.
Avg. Service Earnings.
Avg. Service Savings.
Avg. Investor Earnings.

External links

DAO site and Litepaper https://token.amy.network/assets/docs/AMY_DAO_Litepaper.pdf

Live Apps
AMY Music https : // amy.network
AMY Studio https : // studio.amy.network

4 Likes

This sounds really good. Why do you want to use the Harmony network?

Great project, what’s your timeline?

Thanks. Speed and cost of transactions is key.
Payments and micropayments will be the core of the transactions.
Think of tipps that fans could give to musicians for micro transactions.

1 Like

On top of speed and cost (which will provide much better UX for musicians), the possibility to interact with other chains in the future will be quite important for scaling and connecting the decentralized music industry

Hey @Pipepa the timeline is summarised on the “Justification” part of the post. But to be more specific, we are now on M6

Very interesting project, but I have a one question what is benefit for Harmony?

Thanks for your inquiry.

The benefit to Harmony is massive usage from day 1.

The #1 direct benefit to Harmony is the immediate onbording of our current (not future or wished) user base of 100,000 musicians and 20,000 providers that our 2 app already have. This is just the beginning.

At launch we are planning an airdrop of AMY tokens to the whole community, then awards and incentive rewards that keep going.

Second to the initial onboarding is about all thel use cases that we depict in the litepaper that revolve around crypto transaction. Transaction between service provider and musicians. Transactions within the community with Awards, Rewards and incentives, nfts, smart contract.

The platform is meant and built to capture transaction volumes, globally. 100+ billion USD currently transactin every years throught less the efficient methods that can and will be made better by crypto.

Thank you for submitting a proposal to Harmony’s $300M Ecosystem Fund

We are in the process of reviewing your proposal. We would also love :blue_heart: to have the Harmony community participate to ask questions and provide feedbacks.

If you have more details to add, please do so by replying to this thread.

Interesting project. I would like more information especially with the request of 2,000,000.00. Also Looks this project is launched on Polygon already so learning more details about how Harmony will play a roll would be great!

Hi Staump, we have the token and smart contracts in Mumbay Testnet on Polygon and the DAO on Aragon, but this does not mean that we cannot ether pivot (change blockchain) or develop on both. After all what we care most about is to provide value to our user community, to onboard our community of 100K musicians and 20K providers, plus the 200K providers worldwide, in the smoothest way possible. If you would like more details on the 2M USD request, I can share the workplan with detailed tasks and deliverables, over a 2 years time horizon. What you see in the project description above in the Justification section is the breakdown of activities by month. If you would like a further breakdown in an excel, please DM me or send me your email. Cheers.

Hello @stevemasch –

This is a great project and I love seeing the work that you and your team is putting into it.

I am in a bit of a pickle, however.

Your grant request asks for $2M and there are two issues with this.

Issue #1 is that we don’t have a category in /300 or in /apply that goes up to $2M USD. We do have Port grants that go up to $250K, and potential investments as a non-lead investor that can go up to $1M – but nothing in the guidelines allows for a $2M grant.

Issue #2 is that I don’t see any justification for the requested amount. We know that the money will be well spent and well used to further the AmyDAO and move the project forward, but part of our request in transparency is that we see HOW that is going.

Due to both of those considerations - I am going to gently tell you that the request for a $2M grant is denied BUT you can review our guidelines and submit again within those specifications and I would be more than happy to re-address.

Thanks @stevemasch - I really hope to see a new grant come through!

Sam Harrison
Ecosystem Growth | Harmony