Name of the Project:
NAKSH - NFT Marketplace for Indian Artists and Artisans
Proposal overview:
Naksh is an NFT Marketplace for Indian Artisans and artists, aiming to give equal opportunity to artists who work on physical medium as well as digital medium. The marketplace offers unique curated artwork from rural and traditional artisans who showcase Indian culture through their artwork. Along with these traditional artists there will also be space for the Indian digital artists to mint their artwork and showcase it to the world.
Naksh was ideated when 1). we saw the lack of artists in the NFT space who create their work on physical mediums. 2). The lack of platforms that were accessible by the Indian Audience as well as Indian artists.
We feel like the ever evolving web3 ecosystem brings a lot of innovation and use cases within the NFT Space. We’ve seen how digital artists have adapted to this change and have started utilising the WEB3 Space to showcase their work. We believe that this opportunity should be extended to artists across all mediums and walks of life. We aim to be the future for art exchanges.
Currently our platform is being built on NEAR testnet, and our next ideal step is to build on Harmony.
Majority of the more rural artists are not aware of the presence of such technology which can empower, educate, monetise and preserve their work. The need for a vehicle to help Indian artists access the larger digital ecosystem with their physical products gave us an incentive to build Naksh.
Naksh’s USP also includes selective “REDEEMABLE” products that a customer receives on purchasing an NFT on the marketplace. This adds value to the article by providing a tangible product along with the digital asset.
The business model
5% Platform Fee on Selling. 95% to the artist.
Naksh team
Naksh is a team of 8, With 2 Co-Founders, 2 developers, 2 Designers, one Content writer and one Technical Advisor.
Co-Founders
Nivedita Vivek
Role at Naksh - Founder and CEO
Worked with a Retail Start-Up, managing Social Media Campaigns, Strategy and Inventory Planning.
Responsible for Marketing Strategies, Planning of Drops/ Artist Collections, Onboarding Traditional Artists and Research on Traditional Indian Art Forms that can be added to the Marketplace. Also, leading the Phoenix Guild to empower women in Web3, part of the Ocean Protocol Ambassador program.
Srilakshmi T.C
Role at Naksh - Founder and CEO
Worked in the Product Development Team at an Apparel Manufacturing Company.
Responsible for Business strategies, Brand Development, Financials, Onboarding Emerging Talent in the Indian Art Industry focusing on Digital and Urban art. Also, leading the Phoenix Guild to empower women in Web3, part of the Ocean Protocol Ambassador program.
Anjli Nair
Role at Naksh - UX consultant, responsible for the design of the digital platform and aiding in user research and testing.
A product designer and user researcher, with over 4 years of experience designing digital products in various domains. She currently works full-time at a healthcare startup in Bangalore, India.
Krithika Kalahasti
Role at Naksh - UI UX Designer , responsible for marketplace research, design and User testing.
With more than 1 year of experience in designing digital products across various industries like health-care administration, ed-tech,
insurance, and the food industry. Working as a full-time UX/UI designer at a software innovation and development studio in Chennai, India.
Abhishek Venunathan
Role at Naksh - Back End Developer
Back end developers with more than 3 years of experience in developing, testing , deploying and maintaining RESTful APIs on cloud solutions
Hemanth Kumar
Role at Naksh - Front End Developer.
Currently working at a technology consultant startup with experience in Reactjs, React-native & NextJS.
Ankit Kumar Sharma
Role at Naksh - Content Writer
Currently writing blogs and website content for the platform and social media content whenever required.
Gnanalakshmi T C
Role at Naksh - Technical Advisor
A Technology Geek, Innovator, Keynote speaker, Community builder.
She is also a Fellow Alumni at WomenWhoCode and started the WomenWhoCode Blockchain community She is currently involved in a few NFT projects as a Solidity developer and is the Blockchain Architect at a Decentralised Fantasy game org known as CoinFantasy. She is an ambassador at various layer-1 chains like Aeternity, Algorand, NEAR Protocol as well as Covalent. She is passionate about education and technology.
Traction
Instagram - Nakshmarketplace
Reached 1041 accounts in the month of January
Twitter - @Nakshmarket
28.1K Impressions, 12.4K profile visits, 303 followers till the month of January.
Discord Community (Set up on Nov 18th 2021) -
72 members
Telegram Community (Set up on Nov 28th 2021) -
32 members
Proposal Ask :
40K$
Milestones :
$10K after launching a feature-complete product on our testnet
$10K after launching on our mainnet with audit
$10K after 1K daily active users (with launch video, full PR promotion)
$10K after 10k daily active users (with a detailed roadmap, governance process)
External links
[Pitch Deck - Naksh - Pitch Deck - Google Slides
Microsite - www.Naksh.org]
to see weekly updates on this thread here, to keep the community posted on this proposal’s progress!
