Name of Project
Satomai News Network
Application type
Product Launch
Proposal overview
The Satomai News Network (SNN) is hosting the first AI spokesperson (Satomai) dedicated to all AI, Crypto, NFT related news. Branded as the daughter of crypto, Satomai will utilize Twitter/YouTube as a starting point to provide news and marketing services for users within the Harmony networks to promote their own crypto projects. Satomai’s main character will be created to allow natural body and facial movement, AI technology will be used to generate voice, body movement, and scenes. The team’s long-term goal is to create an automated process to generated news and customized videos for advertisers via text documents. In addition, video elements such as customized content, logo/ad placements can also be created for advertisers and generate revenue based on the level of personalized services.
At the initial stages of the project, the team will aim to provide weekly crypto-related news on Youtube and aim to move into daily video production in the long run. A standard video production workflow will also be designed to improve video production capability over time. Alongside the Youtube channel, SNN’s Twitter account will be used as an additional marketing outlet using Satomai’s brand and utilize the same network to promote the main YouTube channel. SNN’s promotional channels can also be used by users within the harmony community to promote their own projects. We strongly believe that the ecosystem we created and a dedicated AI/Crypto spokesperson will benefit both Harmony and the overall AI/Crypto community.
We are requesting a grant in the amount of 50K; 20K will be spent on the development of the AI spokesperson and finalizing baseline workflow for video production. 10k will be used for ads and promotion of Youtube/Twitter. Additional 5k for funding prizes and giveaways. Lastly, the remaining 15k for incidentals and staff compensations.
Currently, the team’s Twitter account has around 20k active followers and will aim to grow the number to 100k via giveaway and active posting within the next 4-6 months and be able to completely self-funded after. The Twitter account would also be used to promote the main youtube channel, and we expect at least 60% of the follower would become subscribers to the channel. Further plans include increasing presence to additional social platforms, including Tick Tock, Snapchat, Instagram, and Metaverse. The same business concept can also be expanded to other regions of the world AI voices can be easily translated.
We are currently a team of 2, consisting of a Social Media Manager/Developer and one Designer/Developer. And with your guidance, we have the utmost confidence this would be a huge success and popular among the Harmony family.
Proposal ask
$50k
Metrics for success
100K active followers on Twitter, 60K subscribers on Youtube with an 8% to 12% subscriber/view ratio. Harmony users have the option of purchasing personalized media or ad placements with special discounts.
Our milestones are:
- Weeks 1-4: Complete character design and deploy updated demo onto testnet
- Weeks 4-5: Give finalized demo to Harmony community to test and give feedback
- Weeks: 5-6: Deploy to mainnet and ramp up marketing efforts
- First 3 Months: Acquire 60k new followers and improve video production capability to 2-3 news/marketing videos per week.
- Within 6 Months: Acquire and maintain followers to more than 100k, and become self-sufficient in future marketing fundings. At the same time, achieving a maximum production capability of 1 video per day.
Roadmap
Q1:
- Character development
- Basic video production workflow development
- Increase Twitter engagement – 60k target Twitter followers
Q2:
- Maintain consistent video production – achieve weekly news update
- Enhance video production workflow to include more automation
- Hire design team to generate customized marketing materials
- Continue to increase Twitter and YouTube engagement.
Q3 :
- Hire a content team to generate news and marketing contents
- Establish automated video production via text - reach a daily video production level
- Improve online presence via additional social media platforms (Instagram, Ticktock)
- Became self-sufficient for future marketing related expenses
Q4:
- Achieve full automation for video production for all social video platforms.
- Became self-sufficient for future expansion and development expenses.
- 2023 Roadmap release.
Satomai News Network
External links
Twitter: https://twitter.com/SatomaiNews
Demo: https://www.youtube.com/watch?v=kqqa5-mvVOc