Name of Project
One Review: A decentralized platform for omnichannel product reviews, feature suggestions, and bug bounties for dApps on Harmony
Proposal overview
Web 2.0 Problems: Asymmetric information distribution & grading your own assignment
- Big Tech uses user review forms to drive reviews and feedback for brands, businesses, and products. However, they have complete governance over who they share this data with and how they use it themselves to govern their own business strategy. For example, Amazon uses product reviews to guide its strategy for the “Amazon Basics” products. In a supposed free market, this leads to a situation of asymmetric information distribution.
- Since this data is silo-ed away in databases that are not accessible to small and medium businesses or big brands, and are controlled by big-tech platforms, any reviews and feedback can be changed or deleted to create an illusion of positive feedback even when customers are dissatisfied. This means big tech platforms can grade their own assignments, and fool consumers into spending money on bad products.
Web 3.0 Problem: User-Feedback driven Product Development
- In order to on-ramp the next one hundred million users (and beyond) for decentralized applications, improving user experience is a priority for developers. Product design hypotheses can only be confirmed or negated using the scientific method, which inherently involves gauging user feedback from customers and designing a product for your users. However, the current methods to gauge user feedback are through Web2.0 products like Google Forms, Typeforms, talking on the phone, Zoom interviews, Discord DMs, etc. All of these involve long rounds of back and forth, multiple points of friction, sharing emails/identity, etc. Many projects don’t even care to find out what users think of their products which eventually leads to their demise.
The Solution: What are we building?
One Review is a platform that allows dApps built on Harmony to collect user reviews and product feedback without the friction of incumbent Web2.0 products and seriously jeopardizing the identity of their users.
Users confirm their identity on the platform using their 1Wallet address and can provide reviews and feedback on any dApp that uses Harmony. All data is stored in decentralized storage services (currently IPFS), indexed by the platform, and can be queried by anyone.
In addition, users will be able to participate in bug bounties and get rewarded for producing high-quality reviews using platform tokens (high-level tokenomics document created with the help from Demetre@Harmony attached below).
How does this benefit the Harmony ecosystem?
Having spoken to the creators of 1Wallet and DeFira at a Harmony TGI meetup in Palo Alto, we have been able to gauge an initial demand for a product that can help teams in the Harmony sandbox collect feedback from users more easily.
In the short run, this project allows developers and teams to build Harmony products of the future and leave the heavy lifting of the customer review lifecycle to One Review.
In the longer term, this project allows users to view Harmony as an interconnected ecosystem where dApps are built with users in mind, and allow users to take their identity on one dApp and use it to inform product decisions and even get rewarded for it.
Current Stage
The current product is past the ideation phase and an MVP is in development. We are aiming for a testnet launch in the next three months. The testnet launch will allow users to sign in using their 1Wallet (or equivalent), leave reviews for any Harmony dApp, and read previous reviews left by other users.
Go to Market Strategy
Since this is a product with a heavy social focus, we want to cast a wide net and allow users to leave reviews for any web page and product. This means that our product will allow users to leave reviews for anything from a bedsheet on Amazon to a specific swap page on a Defi protocol. However, dApps built on Harmony will have their own view to aggregate reviews coming in from multiple sources and analyze them all in one “god view”. Eventually, users will be incentivized to write more reviews and provide more feedback using platform tokens given to the highest-rated reviewers, and/or reviewers with the highest influence on product decisions
Team
- Diddy Khandelwal: I am a software engineer at TikTok (lead engineering and product development on TikTok’s first NFT drop: TikTok). I graduated from Stanford University (Computer Science '20). In my free time, I help early-stage startups to strategize and build MVPs to validate their hypotheses.
- Looking for a talented React developer. Not a blocker for launch.
Proposal ask
$60,000
Milestone 1 (1-2 months): $10K after launching a dApp on the Harmony testnet to allow users to post reviews for any Harmony dApp with secure decentralized storage for each review
Milestone 2 (2-6 months): $10K after creating an multi-purpose mainnet iFrame that can be embedded into any Harmony dApp to collect feedback in-app/in-game/in-product. Onboard at least 50 projects in Harmony sandbox to use iFrame product.
Milestone 3 (6 - 9 months): $10k after adding features like: commenting, upvoting/downvoting and NPS scoring to each review. Onboard another 75 projects on Harmony to collect feedback from users using One Review
Milestone 4 (9-12 months): $10K after adding token incentives to platform to allow users to earn rewards for providing high quality and actionable feedback
Milestone 5 (12-24 months): $20k after onboarding 300+ projects on to the project, creating a dedicated “god view” for projects to gain direct insights from many channels about their projects and competitor products
Metrics for success
The most important metric for success for this project will be other Harmony projects actively using One Review to collect user feedback and actively using the feedback to gauge product insights
[within the first 6 months]
- Number of dApps being informed by user feedback on One Review: 50+
- Number of users who have written at least one product review: 10,000+
- Number of product reviews written: 50,000+
- Number of upvotes/downvotes received on product reviews: 500,000+
[within the first year]
- Number of dApps being informed by user feedback on One Review: 200+
- Number of users who have written at least one product review: 100,000+
- Number of product reviews written: 500,000+
- Number of upvotes/downvotes received on product reviews > 1M
[and beyond]
- Number of dApps being informed by user feedback on One Review: 90% of all DApps
- Number of users who have written at least one product review: 10M+
- Number of product reviews written: 100M+
- Number of upvotes/downvotes received on product reviews: 1B+
External links
Link to Tokenomics Model (advised by Demetre from the Harmony team): One Review Tokenomics
Vision Wireframe: One Review Vision Wireframe
