Storey X Harmony: Sustainable clothing rewear and resell on Harmony

[TakStorey]

Name of Project

Storey X Harmony: Sustainable clothing rewear and resell on Harmony

Proposal overview

Our vision is to create a more sustainable fashion economy by making second-hand fashion inventory transparent and circular, one wardrobe at a time. We currently have an iOS App that has these core value propositions:

Rewear.
It seems obvious, but most of us don’t wear at least 50% of our wardrobes. We’re changing all that by giving people better visibility on what they (and the rest of the world) own. Connecting your camera roll, Gmail inbox, and online checkout carts to Storey is the easiest way to see your entire wardrobe in the palm of your hand —all inside of our virtual closet app.

Restyle.
Visualizing what you own means having fun mixing & matching your current wardrobe to create outfit combos and get more value out of your items. With our Outfit Collage, Collections, Moments, and Outfit of the Day features, you’ll be surprised by what you can wear with this or that, without having to buy something new. You’ll also be inspired by what other Storey users create with their own wardrobe items—and you can even buy them—making for an incredibly easy way to shop more sustainably.

Resell.
Our vision is to create a more sustainable fashion economy. This includes reducing waste in the fashion industry. View the value of your entire wardrobe and pricing estimation for individual items. Sell items that you think are destined for someone else’s closet, right within Storey.

Harmony Integration
We would like to integrate a Storey Token and NFT digitisation service for our users so they can

a) gain Tokens and Badges as a reward for rewearing clothing by posting ‘Moments’ in our app (Instagram style images and videos with clothing tagged)

b) produce Virtual Clothing via NFTs as part of an incentive to upload more of their clothes, so they can trade them in an open marketplace.

Our thesis is that moving people into a mixed reality of virtual and real clothing will increase second-hand “recommerce”, and also provide value going into the future as a person’s XR persona becomes just as important to them as their real life one.

We are asking for funding to staff up a specific Virtual Clothing development team. With this funding the usage will be broken into:

Development & Design

• UI/UX Design for Critical User Journeys
• Blockchain development and security audit for Token integration and NFT pipeline
• App Frontend + Backend development
• Digitisation pipeline from uploaded digital imagery (including video) to 3D model
• Rendering and viewing of Virtual Clothing

Marketing

• Community Management - our number one priority is to continue to build out the Storey community, to really foster a place where people can discuss and partake on the future direction of the product, and get more engagement and retention on the platform.
• Influencer marketing
• Programmatic Ads

Milestone Tranche
Launching Storey Virtual Clothing on a test-net (3D digitisation pipeline, NFT minting) $10k
After launching Storey Virtual Clothing on the Harmony mainnet with audit $20k
After 1K daily active users (with video launch, full PR promotion) $10k
After 2k daily active users $10k

Current Team
Founded in 2020 by two ex-Google colleagues, Nicole Kobilansky and Tak Fung brought our collective passion to life: reducing waste in the fashion industry.

Nicole Kobilansky is co-founder and CEO of Storey. After working at Google’s moonshot factory (aka Google X) - home to radical technologies like Google Glass and Waymo Driverless cars - Nicole set out on her own journey of being a startup founder.
LinkedIn: https://www.linkedin.com/in/nicole-kobilansky/

Tak is co-founder of Storey, with extensive experience in Technical/Engineering Leadership roles for many years in multiple companies. Having exited his own mobile games startup during the early iPhone era he moved on to create and lead teams at NaturalMotion/Zynga and subsequently Google. He currently works from Shanghai with the Engineering team on Storey - satisfying his passion for beautiful software and helping the planet sustain itself for longer. He also keeps advisory/consultancy roles in Video Games and Blockchain startups.
LinkedIn: https://www.linkedin.com/in/mrfungfung/

Partnerships
Storey is currently collaborating with London Design studio Dandelion & Burdock (https://dandelion-burdock.com/) to produce some of the Virtual clothing digitisation pipeline, as well as a new line of Storey limited edition fashion items to be released at launch. They are an extremely well regarded studio that have already produced award winning content with Disney / Nike / Google and others (see their website).

We would also like to partner with Harmony on issues around getting security audits and promotions with Harmony. I know there are other funds for this so maybe that will be a separate longer term proposal.

Proposal ask

$50,000

Metrics for success

We want to grow community as a core measure of success, along with the number of transactions in the market. Our success metrics around community would be:

• At least 1K DAU, high end would be 5K DAU
• Virality from community recommendations and sharing to hit ‘1 for 1’
• 3% of our community making transactions on the platform (whether for real or virtual clothing) at an average value of $100.

External links

Storey - Virtual Closet App

‎Storey - Virtual Wardrobe

Designers working with real-time technology to create special…

[giv]

Thanks for the proposal. It’s unclear how this product will utilize blockchain but I’m curious to learn more. In either case, we need to make sure your milestones match the Launch grant based on the guidelines at Apply for Grants or DAO

Applications of each launch must have prototyped a feature-full product. Harmony helps incubate these founding teams with product development, fundraising, and talent recruit.
We recommend a $50K equity-free contribution each:

$10K after launching a feature-complete product on our testnet,
$10K after forming a DAO with 5-out-of-9 multisig with our DAOs,
$10K after launching on our mainnet with audit,
$10K after 1K daily active users (with launch video, full PR promotion),
$10K after 10k daily active users (with a detailed roadmap, governance process).

Moreover, we recommend a 5-out-9 multisig account on Gnosis Safe with 3 governors from the project team, 3 governors from the project community, and 3 governors from Harmony DAOs – namely, ONEcommunityDAO, ONEdeveloperDAO, ONEincubatorDAO.

In all cases, we ask for 3-month exclusive campaigns with Harmony before more porting with other chains. We also offer follow-on investments – see 50 Investments ($20M) above; but, at the moment, you must have an outside, lead investor for us to match the funding terms. All codes, development materials and production assets must be fully open, preferrably with MIT or BSD licences; weekly updates must on sent on forum; and, all server deploys or mobile apps must be easily clonable.

Can we agree to the above terms?

[TakStorey]

Hey giv thanks for taking the time to check out the project! Let me first clarify what we will be using the Harmony blockchain for:

a) gain Tokens and Badges as a reward for rewearing clothing by posting ‘Moments’ in our app (Instagram style images and videos with clothing tagged). Tokens will be ERC20 and Badges will be ERC721.

b) produce Virtual Clothing via NFTs as part of an incentive to upload more of their clothes, so they can trade them in an open marketplace. These will also have some metadata and utility tied to the contracts so will be bespoke NFTs.

For the milestones can we make them more applicable to our app - a 10K DAU is unrealistic in the timeframe. How about:

$10K after launching a feature-complete product on our testnet,
$10K after forming a DAO with 5-out-of-9 multisig with our DAOs,
$10K after launching on our mainnet with audit,
$10K after 250 daily active users (with launch video, full PR promotion),
$10K after 1k daily active users (with a detailed roadmap, governance process).

As for “All codes, development materials and production assets must be fully open” do you mean by everything in the current app - or just the new Blockchain contracts? We cannot make any of our current codebase public.

Thanks!

[giv]

@TakStorey

For the milestones can we make them more applicable to our app - a 10K DAU is unrealistic in the timeframe. How about:

This works!

@TakStorey

do you mean by everything in the current app - or just the new Blockchain contracts?

Ideally for everything but it’s ok if only the smart contracts are public. The goal is to allow security auditors and the broader community to review your contracts to make sure there are no security vulnerabilities.

[TakStorey]

Thanks giv, I think we can definitely make public the contracts to make sure they are secure - we’l also open up as much as possible of the other code to the auditor to review for security but we wont make them public. The existing app has already gone through heavy security audits by Google as we integrate with their sensitive APIs. Let me know if there are any other questions!

[giv]

Approved for $50K Launch grant. Congratulations! Looking forward to seeing this built out with the first milestone for a Testnet Launch built on Harmony

“Testnet Launch” means launching a feature-complete product on Harmony Testnet. We define feature complete to include a user interface, connection to a wallet (Metamask, Harmony ONE Chrome Extension, etc.) on Testnet, and can be tested end-to-end by at least 100 users.

Funds will be released upon completing these milestones

$10K after launching a feature-complete product on our testnet,
$10K after forming a DAO with 5-out-of-9 multisig with our DAOs,
$10K after launching on our mainnet with audit,
$10K after 250 daily active users (with launch video, full PR promotion),
$10K after 1k daily active users (with a detailed roadmap, governance process).

Meanwhile, to prepare receiving funds, email your identification documents to kyc@harmony.one and create a Gnosis Safe MultiSig wallet at https://multisig.harmony.one and using instructions below
Setup Gnosis Safe with MetaMask & 1Wallet

Checkout the Funding FAQ for further info at Harmony Funding FAQ. Join the Harmony Grants Telegram channel to share your story and to gain partnerships there by growing your own ecosystem.

Please join the Harmony Grants Telegram channel and Harmony’s Discord server.

We’d love to see weekly updates on this thread here, to keep the community posted on this proposal’s progress!

[TakStorey]

Thanks for the approval! Will build this out in the New Year!

[TakStorey]

Hi there!

We’ve completed the initial Testnet & TestFlight build of the app, with an Admin interface (a bit ugly but thats the nature of the beast for now). First - the contracts that have been deployed are here (subject to change as we debug and add more features if necessary):

Deploying ‘StoreyxDB’
transaction hash: 0x3d16129061422fca27bf0feb9fd3a6e69b610c3af0f6db93d48db2cd3a2dae5c
contract address: 0x425b4567571bBf61aB24cbbf6CF71a924904833c
account: 0x54dd2F5151752E281aFe4e2090C6e6BEc76D226c

Deploying ‘StoreyCoin’
transaction hash: 0x2808b3f2f745d0ed0e7dcead70db96eed570cfa1d5793131651e452813f95cde
contract address: 0xa26604a7F4e8fE7aEe11A835716A23a5e81949e0
account: 0x54dd2F5151752E281aFe4e2090C6e6BEc76D226c

Here is what the Admin dashboard looks like. It’s not particularly exciting but it enables us (Storey) to Mint NFTs and Airdrop / transfer them to our users. We also have a StoreyCoin which we can also airdrop to users to using this interface:

We have also created an account and linked with Metamask. Moreover the backend creates Custodian accounts for users too so they have a more managed on-ramp to the world of web3. Here you see a managed account with 188 STC (StoreyCoins) which were transferred to them earlier:

And finally - the app itself! Here we show a video where the user can view their Wallet in the app in the TestFlight build. They can view their NFTs and also the non-transferred Storey NFTs. The design of this UI will need to be improved but thats where I hope we can actually get the milestone funds to continue this.

Please note the NFTs created are currently placeholder - we have not completed the final assets for the NFTs yet but will do so over the course of development. We did however make…a chair and we borrowed the 3D Karl Lagerfeld model from online.

Video:
https://dkzfc5te54ao6.cloudfront.net/StoreyxDB/misc/Storey+x+Harmony.mp4

Images:

You can also see this user has 188 StoreyCoins - these will have some kind of redeeming usage in the app to be decided.

@giv Hope this satisfies the first milestone - let me know if there are any questions! This can be tested at scale if you all get a Testflight account (since this is on iOS and also on Testnet so cant be publicly released). Its using the Shard1 Testnet which is quite slow though just an FYI.

Testnet Launch: “Testnet Launch” means launching a feature-complete product on Harmony Testnet. We define feature complete to include a user interface, connection to a wallet (Metamask, Harmony ONE Chrome Extension, etc.) on Testnet, and can be tested end-to-end by at least 100 users.

[TakStorey]

For the multisig wallet - is it possible to reduce the “5-out-of-9 multisig” to a 2-out-of-3 multisig? Our company isn’t that big and finding 9 people with 5 to sign anything would be impossible as there aren’t that many employees!

[giv]

Testnet milestone approved. Payment will come through shortly. For multisig, you should be finding a few folks from your own community and the Harmony community/DAOs. Think of this as your support network.

[lij]

testnet milestone has been funded: Harmony Blockchain Explorer

[TakStorey]

Oh wow thanks - that came quicker than I expected! I also discovered I made a mistake in the calculation of the number of Tokens - the value came to $9400! Is there a way to make up the rest of it or put it in to the next milestone?

[lij]

you can submit via the same link.

[TakStorey]

I sent it - apologies for that mistake will be more careful in future!

[lij]

updated: Harmony Blockchain Explorer

[TakStorey]

Appreciated! Almost done with getting the signatories to the Multisig Wallet - talking to folks in the Discord is good

[TakStorey]

Hey @giv I have finally set up the Multisig Harmony safe with the following users:

1. Tak (Storey Team) 0xdaC35bfF4913609749525f768f9Ba092d89d968E
2. Nicole (Storey Team) 0x857fFc0Defa7a1ae06bd2d660bc39BEa00519f62
3. Grace (Storey Team) 0x67ccE57750E94640A88bb9604B7ff5b8c8Bd384c
4. WW (Storey Community) 0xDC2b3998D0a062a6C2d5f9295f869084B5d9642B
5. CT (Storey Community) 0xadbD0f80fDE964BC5290E01c24aD9156a560c135
6. COH (Storey Community) 0x80644B6d6b2AEab1BfA465043Ac788532ec08f83
7. AHE (Storey Community) 0x935FBFF85D42991080ecbe234A36157fF43466c3
8. CommunityDAO_HarmoniousDude (Harmony) 0x7d91726d37fa9caf6baFDF4a03F3C55642e866b2
9. ValidatorDAO_ben2k_Stakeridoo (Harmony) 0x542422766519CE9cb6D6206b5013FD21b38F02e4

Hope this completes Milestone 2

[giv]

Looks great! Feel free to send in invoice.

[lij]

$10k for creating a DAO milestone has been funded: Harmony Blockchain Explorer

[TakStorey]

Awesome thank you so much! Our next step is to engage with our community in Storey to finalise the NFT drops and how it interacts with the in-app and clothing rewear/resale mechanism we have, and push to Mainnet.